Sunglass Hut Rebrands!

XP Retail updated the existing frames at Sunglass Hut's flagship store in Times Square last weekend. A high quality print of American Psycho author Brett Easton Ellis to promote their new Persol sunglasses, Typewriter. They are utilizing the great benefit in our frames by changing their fabric any time they need to rebrand. If you are in the NYC area, please take a look at their beautiful store, and our beautiful frames.